Many pitches and features are rejected for similar reasons:
- Nothing new: the article offers little in the way of new thinking or a new angle on a topic and is simply rehashed knowledge/experience or filler text.
- Bias: the article is explicitly or implicitly promotional of a company, idea or industry or has been written purely as part of a PR drive.
- Non-adherence to style guide: we provide very clear guidelines on how articles should be written and structured and the conventions to follow.
- Incomplete submissions: articles should be sent with accompanying materials as requested in our submission guidelines.